Il Mare poster (Korea): Jun’s second film, Il Mare (2000), continues to construct her image as innocent. Jun’s debut film, White Valentine (1999), also constructs Jun’s images as a pure-hearted girl who develops a non-sexual immature love relationship with the film’s male protagonist. My Sassy Girl emphasizes Jun’s character’s physical beauty and feminine qualities underneath her “sassy’ and “quirky” exterior. While we don't know who actually shot her boyfriend, Windstruck uses melodramatic conventions to focus on her emotional breakdown resulting from his death. T he policewoman's tough, reckless exterior contrasts with her soft, feminine interior. She mistakenly arrests Myung-Woo as a pickpocket in the beginning of the film. Jun portrays a “sassy” and “quirky” police officer in Windstruck. Windstruck poster (Japan): Windstruck did particularly well at the box-office in Japan. Windstruck poster (Korea): Co-produced by Korean and Hong Kong film companies, Windstruck (2004) primarily relies on Jun’s star images and her transnational stardom in Asia. In one of "her" screenplays, Jun plays a female terminator-type who comes from the future to save her kidnapped boyfriend. The screenplays “she” writes also convey the reversal of gender roles.
The reversal of gender expectations: Jun’s character physically surpasses her boyfriend at sports. Kyun-Woo sees Jun’s drunken and staggering character in the beginning of My Sassy Girl.
#Para pemain film jin dan jun tv#
“Coca Cola” TV commercial (Taiwan): This Taiwanese commercial repeats the gender dynamics of My Sassy Girl through its characterization of Jun as a physical, domineering girl and her effeminate, submissive boyfriend. “2 % Mineral Water” TV commercial (Korea): TV commercials often capitalize on Jun’s star images, particularly on images that emphasize her “sassy” and “quirky” qualities.
My Sassy Girl poster (Korea): Jun Ji-Hyun became one of the transnational “Korean Wave” stars in Asia in the early 2000s after the huge commercial success of My Sassy Girl (2001) in the region. Asia’s beloved sassy girl: Jun Ji-Hyun’s star image and her transnational stardom by JaeYoon Park JUMP CUT
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